May 20
The Plight of the Android App Wallflowers PDF Print E-mail
Written by Ricardo Sousa   
Saturday, 20 August 2011 14:52

The Plight of the Android App Wallflowers


With just a handful of popular Android apps dominating users' attention, what's a developer to do? It's all about discovery, says Nielsen's Don Kellogg. "How can you make it easy for people to find your app? How can you ignite positive word of mouth? How can app stores and other aggregators improve the consumer experience to make it easier for consumers to discover a broader range of quality apps?"
 

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